ECOMMERCE SEO MASTERY: ASSIGINING SALES TO KEYWORDS AND THE LONG-TERM TRIUMPH OVER PPC
Danny Gavin is the founder and chief strategist at Optidge since 2011, an award-winning Houston-based digital marketing agency where he leads a team of 30+ that provides expert SEO, Paid Search, Paid Social, and CRM services for established businesses looking for serious ROI.
He is also an adjunct professor at the University of Houston’s C.T. Bauer College of Business where he teaches Master’s level classes and Executive education on social media and search engine marketing.
In 2021, Danny launched ODEO Academy, an online training program in digital marketing for the public. He has trained 600+ students to date in graduate-level digital marketing strategies.
Finally, Danny is the host of “The Digital Marketing Mentor”, a podcast he started in January of this year, where he explores his guests history with mentorship and guiding others and delves into how these connections have affected their careers, marketing strategies, and lives.
