State of Search: Unleash Your Digital Potential
Join a community of forward-thinkers and elevate your digital marketing skills through premier education and networking.
Annual Conference
This year’s annual conference is from October 27-28, 2025 and will take place at the Grapevine Convention Center 1209 S. Main Street, Grapevine, TX 76051. It is going to be another action-packed conference and we look forward to seeing everyone there.
Schedule
Monday, October 27th
8:00-9:00 am
Registration and Networking
Sausage Kolaches and Fresh Cut Fruit will be provided
9:00-12:00 pm
Morning Session
Welcome and Opening Remarks and Thank you to Sponsors - Remembering Alan Bleiweiss
Carolyn Shelby
YOAST
Opening Keynote
Damian Rollison
SOCI
Omnichannel or Obsolete-Surviving the New Rules of Consumer Behavior
Bryan Eisenberg
Buyer Legends/Rock Solid Podcast
The Stories We Sell:Conversion Optimization and Persuasion Architecture
Jenna Vaccaro
Mason Interactive
The Disappearing Act: How AI Is Hijacking Your Organic Traffic (And How to Track It)
12:00 - 1:00 pm
Lunch and Networking
Greg Gifford
Searchlab
Hank Hoffmeier
Kickbox
Email Dating Game
Sophie Brannon
StudioHawk US
Do's and Don'ts - How to optimize for LLMs
HAPPY HOUR HALF TIME PARTY
Schedule
Tuesday October 28th
8:00-9:00 am
Breakfast and Networking
9:00-12:00 pm
Welcome Back Morning Session
Ryan Jones
Razorfish
Keynote
Khalid Saleh
The SEO-CRO War Room: How to Outmaneuver AI Search and Take Back Your Traffic
Amanda Milligan
Brand Authority Club
Authority Building in a 0 Click AI World.
Grant Simmons
Simmonet, Waikay, inlinks & SEO OG
I'm not Dead Yet-Monty Python guide to AI in the world of SEO
12:00 - 1:00 pm
Lunch and Networking
Creating, Reporting, Analyzing and Prospecting AI Oppotunities
Joe Youngblood
Dominating In The Age of Automation
State of Search is dedicated to the following principles
Monthly Meetings
Most Recent & Upcoming Speakers Highlight
Sneak Peek – State of Search Conference Speakers
Kymber Heinze
May 2024 Sponsor
TURBOCHARGE YOUR MARKETING. OPTIMIZE YOUR BUDGET. GET MORE VISIBLE.
Rise Local’s SEO Team excels in amplifying your local brand presence and differentiating your business in a crowded market, driving both visibility and impact.
Past Monthly Speakers – Watch Us on YouTube!
State of Search 2024 PREVIEW
AI Optimization: Navigating the Shift from Google Bots to AI Bots with Tracy Ingram
How to Remove Your Google Business Profile Suspension with Sherry Bonelli
Leveraging Organic Strategies and Influencer Marketing for Success on Social Media /w Kymber Heinze
Ethical Ways to Use AI in SEO with John McAlpin
Taking Your Local SEO to the Next Level with Link Building with Amanda Jordan
Joe Laratro Speaks at DFWSEM 2015
Brett Tabke, CEO of PubCon Speaks at DFWSEM 2015
Past Conference Speakers
About Us
Our goal is to educate and to promote digital marketing and to be a resource to help increase ROI for companies and their websites through best practices. We accomplish this through networking, education, and promotion of all forms of digital marketing.
Our members are a varied group of professionals passionate about online marketing, from highly skilled to those who wish to increase their knowledge and network with other business leaders and visionaries. We primarily focus on Web Marketing including areas like Web Design, Web Analytics, Search Engine Optimization (SEO), Search Engine Marketing (SEM), Social Media Marketing, Marketing Automation, Email Marketing, Web Application Development, Affiliate Marketing as well as other emerging media.
State of Search is a non-profit organization that is strictly funded by its members through sponsorships and donations as well as the Annual Conference. We are always looking for Volunteers, Speakers and Sponsors who want to learn and contribute to the betterment of the SEO/SEM eco-structure.
